A Look Ahead at the Future of Eating Fish and Seafood

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How will we Eat fish and seafood in the near future?

The next few years offer a remarkable opportunity as Americans continue to reconsider our protein choices. This offers a unique opportunity to increase the share of our food that comes from the ocean and benefit our health and the wellbeing of coastal communities as well as provide solutions to climate change and restoring ocean ecosystems

Changing Tastes has undertaken an unprecedented effort — looking at menu and culinary trends, consumer attitudes and preferences, and the intentions of menu and purchasing decision makers — to look ahead several years from now and predict how we will be eating fish and seafood, determine what can be done to shape our future appetites, and restore ocean health.

We look at where we will eat fish and seafood, what affects our choices, which types we will eat more or less of, and the products we will choose. We will also look at how we would like them cooked. We look at what matters to consumers when they decide whether to eat fish and seafood, and what matters to those food industry professionals who decide what to offer and make available to consumers.

We are releasing our Look Ahead as a series of videos executive briefings which you can find here.

More if by Sea: Changing America’s Appetite for Foods from the Ocean watch Arlin’s keynote presentation here.

Go Fish: The Great American Reconsideration of Our Protein Choices view here.

Hooked: America’s Changing Favorites forthcoming.

The Catch: The Influence of Ocean Health forthcoming.

Bait and Switch: What We Eat, and What We’d Rather Eat forthcoming.

We’re also sharing some of our key insights to the food and seafood industry which you can find below:

A Look ahead at Opportunities in Seafood Alternatives

Download our presentation from the Good Food Institute’s Alternative Seafood Virtual Meeting held in June 2020 here.

FOUR QUESTIONS: Arlin Wasserman ON SEAFOOD and the protein market with seafoodSOURCE

Watch Changing Tastes’s Arlin Wasserman in dialogue with Ned Daly of Seafood Source here.

U.S. Consumers Want to Eat More Seafood Instead of Meat

A third of Americans want to eat less meat, and their top choice is to eat seafood instead of any other proteins, including plant-based meat replacements. This is a once in a generation — or perhaps even once in two generations – event. It provides an opportunity to substantially grow the market for fish and seafood. Read more here.

Ocean Health is Now Affecting Consumer Seafood Choices

Most U.S. consumers and buyers are concerned about pollution, plastic waste, and labor conditions while also accepting of various types of aquaculture including cellular production. The prior conventional wisdom that consumers thought of fish and seafood as the “healthy choice” is not as prevalent among younger consumers. Read more here.

Consumers Preferences for Farmed or Wild Fish and Seafood Decline

American consumers no longer have strong established preferences for wild fish and seafood or for farmed varieties. The lack of preference for farmed or wild upends the conventional wisdom that U.S. consumers prefer wild fish and seafood and, shows a continued erosion in preference that Changing Tastes first identified in a prior study two years ago. However, they are produced, shrimp and salmon remain the most popular choices. Read more here.

Our Point of View on COVID, the Seafood Industry an Ocean Health

Read our point of view here.

New York aquarium seafood alternatives symposium

See our presentation prepared for the symposium here.

Please visit this page often for updates. To receive regular updates and/or to request a copy of our reports, please contact us here.